Green Wednesday brings a surge of shoppers to dispensaries, but the real opportunity lies in turning that holiday traffic into long-term customer relationships.

In this webinar, we’ll explore how cannabis retailers can build a retention strategy that moves customers from first purchase to repeat visit. From frictionless loyalty enrollment and QR receipts to personalized marketing and automated win-back campaigns, attendees will learn practical ways to build customer relationships, drive the critical second purchase, and keep shoppers coming back long after the Green Wednesday rush.

What You’ll Learn

• Get them in the door: then what?

• Capture more customer relationships with frictionless loyalty enrollment at checkout and beyond.

• Drive the second purchase with timely, personalized post-purchase engagement.

• Automate retention and win-back to re-engage customers before they lapse.

• Measure what happens after the rush to understand the long-term value of Green Wednesday traffic.